Diamond: The Emperor Reigns Supreme

Diamond: The Emperor still reigns surpreme

Diamond is considered by many to be the Emperor of gemstones and it is also designated the official Birthstone for the month of April.  One of Earth's most highly prized treasures, diamonds have an extensive history that dates back thousands of years in … [Read more...]

How to Clean Your Diamond

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Diamonds are among the hardest natural minerals on Earth, yet they require special care to keep them shining and looking their absolute best. In fact, a diamond’s sparkle can be lost by the mere touch of a finger, which can cause dirt to collect on … [Read more...]

Choosing a Jeweller

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When you are considering the purchase of a gem or an important piece of jewellery, such as an engagement ring, it is essential to find an educated, knowledgeable  jeweller with a solid and trustworthy reputation. An experienced jeweller with a reliable … [Read more...]

The Four Cs: Color Grading

The Four Cs: color grading

The Gemological Institute of America (GIA) created the first, and now globally accepted standard for describing diamonds: Color, Clarity, Cut, and Carat Weight. Today, the Four Cs of Diamond Quality is the universal method for assessing the quality of any diamond, anywhere … [Read more...]

The Four Cs: Clarity Grading

Clarity Grading

The Gemological Institute of America (GIA) created the first, and now globally accepted standard for describing diamonds: Color, Clarity, Cut, and Carat Weight. The creation of the Four Cs meant two very important things: diamond quality could be … [Read more...]

Common Diamond Treatments

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Diamond treatments and how they affect you as a buyer: While shopping for a diamond, you may have come across the terms "diamond treatment" or "treated diamond"  or perhaps something along the lines of "enhanced diamond", but what does that really mean to you … [Read more...]

The Four Cs: An Overview

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Until the middle of the twentieth century, there was no agreed-upon standard by which diamonds could be judged. The Gemological Institute of America (GIA) created the first, and now globally accepted standard for describing … [Read more...]

Buying Jewelry Online

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In today's world, consumers have more options than ever when it comes to buying their diamonds and jewelry. In addition to mall and brick-and-mortar jewelry retailers, you can now conveniently shop from your desktop, tablet, or smartphone, any time you'd like. But when you do decide to do your jewelry … [Read more...]

Natural, Synthetic, or Simulant?

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In today's high-tech jewellery landscape it can be difficult, when making jewelry or gemstone purchases, to decipher the terminology used to describe the origins of a particular gemstone. The significant differences in price between natural, synthetic as well as imitation stones can easily turn what looks … [Read more...]